自游志 Take Me Everywhere Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “自游志 Take Me Everywhere” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “自游志 Take Me Everywhere” ads and analyzes advertising data to help “自游志 Take Me Everywhere” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “自游志 Take Me Everywhere”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “自游志 Take Me Everywhere”.

自游志 Take Me Everywhere Facebook adspy

“自游志 Take Me Everywhere” introduction:We live, we travel, and we comb the globe to take you anywhere and everywhere to embrace the unexpected and the riveting. www.takemeeverywhere.com

“自游志 Take Me Everywhere” Facebook ads last run:2020-02-20 23:08:16

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers 自游志 Take Me Everywhere 自游志 Take Me Everywhere 自游志 Take Me Everywhere
Ad title 自游志 Take Me Everywhere [大同饼家] - Hong Kong N/A
Ad text We live, we travel, and we comb the globe to take you anywhere and everywhere to embrace the unex... [大同饼家] - Hong Kong 大同饼家是香港元朗最老的饼店,这里的饼已经做了快一个世纪,最知名的老婆饼,就是元朗发明的,是什么的材料,什么样的工夫作出了好吃的饼?已经86岁依旧在工作着... N/A
CTA type WATCH_MORE N/A N/A
Ad format Image Video N/A
Categories Media/News Company Media/News Company other
Duration 13 days 1 days N/A
Like 151 23 N/A

自游志 Take Me Everywhere facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “自游志 Take Me Everywhere” top 3 ads are Image,Video, and N/A.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title自游志 Take Me Everywhere[大同饼家] - Hong KongN/A
Ad text We live, we travel, and we comb the globe to take you anywhere and everywhere to embrace the unex... [大同饼家] - Hong Kong 大同饼家是香港元朗最老的饼店,这里的饼已经做了快一个世纪,最知名的老婆饼,就是元朗发明的,是什么的材料,什么样的工夫作出了好吃的饼?已经86岁依旧在工作着... N/A
Ad type other other other
Ad word count147 529 N/A

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “自游志 Take Me Everywhere”, the text type used is other to obtain the best advertising results. “自游志 Take Me Everywhere” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “自游志 Take Me Everywhere” are:WATCH_MORE,N/A,N/A.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “WATCH_MORE” help “自游志 Take Me Everywhere” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“自游志 Take Me Everywhere” When Facebook ads are placed on Facebook, the ad schedules are 13 days,1 days, and N/A.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “自游志 Take Me Everywhere”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.