Award-winning Case Study For 国际特赦组织中文 Amnesty International Chinese By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “国际特赦组织中文 Amnesty International Chinese”, or large enterprises, they have established a Facebook page for advertising and promotion. “国际特赦组织中文 Amnesty International Chinese” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “国际特赦组织中文 Amnesty International Chinese” through the method of adspy!

国际特赦组织中文 Amnesty International Chinese Facebook ad Introduction by ad spy method

“国际特赦组织中文 Amnesty International Chinese” introduction:欢迎关注国际特赦组织中文官方脸书,拥有七百万民众参与的全球性运动,致力于纠正社会不公,构建人人均享有人权的世界。(亦是1977年的诺贝尔和平奖得主)

“国际特赦组织中文 Amnesty International Chinese” Facebook ads last run:2020-02-17 07:48:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “国际特赦组织中文 Amnesty International Chinese” ads data to help “国际特赦组织中文 Amnesty International Chinese” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “国际特赦组织中文 Amnesty International Chinese”. In this report, we analyze in detail the best ad cases of “国际特赦组织中文 Amnesty International Chinese”.

国际特赦组织中文 Amnesty International Chinese Top3 Ads Case Study:

Advertisers 国际特赦组织中文 Amnesty International Chinese 国际特赦组织中文 Amnesty International Chinese 国际特赦组织中文 Amnesty International Chinese
Ad title 国际特赦组织中文 Amnesty International Chinese 国际特赦组织中文 Amnesty International Chinese 讽刺不是犯罪.mp4
Ad text 中国政府继续审查关于疫情的真实报道,这无助于疫情的防控。 即刻点赞关注我们,了解世界各地的人权突发事件。 #我要言论自由 对于她来说,戴头巾并不是什么障碍。 即刻点赞关注我们,了解世界各地年轻人的精彩故事。 “妲恰”,又称缅甸快板,混合舞蹈和讽刺诗歌,在缅甸很流行。拿权威人物开玩笑,是这门艺术传统的一部分。 可是有一群年轻人竟因在Facebook直播表演“妲恰”而入狱。
Ad format Video Video Video
Categories other other other
Duration 2 days 10 days 1 days
Like 219 740 14

国际特赦组织中文 Amnesty International Chinese Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “国际特赦组织中文 Amnesty International Chinese” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“国际特赦组织中文 Amnesty International Chinese” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “国际特赦组织中文 Amnesty International Chinese” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 国际特赦组织中文 Amnesty International Chinese 国际特赦组织中文 Amnesty International Chinese 讽刺不是犯罪.mp4
Ad text  中国政府继续审查关于疫情的真实报道,这无助于疫情的防控。 即刻点赞关注我们,了解世界各地的人权突发事件。 #我要言论自由  对于她来说,戴头巾并不是什么障碍。 即刻点赞关注我们,了解世界各地年轻人的精彩故事。  “妲恰”,又称缅甸快板,混合舞蹈和讽刺诗歌,在缅甸很流行。拿权威人物开玩笑,是这门艺术传统的一部分。 可是有一群年轻人竟因在Facebook直播表演“妲恰”而入狱。
Ad type  other  other  other
Ad word count 60  42  82

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “国际特赦组织中文 Amnesty International Chinese”, the text type used is other to obtain the best ad performance. “国际特赦组织中文 Amnesty International Chinese” can use this copy style more. On the other hand, “国际特赦组织中文 Amnesty International Chinese” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “国际特赦组织中文 Amnesty International Chinese” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “国际特赦组织中文 Amnesty International Chinese” are:LIKE_PAGE,LIKE_PAGE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LIKE_PAGE” help “国际特赦组织中文 Amnesty International Chinese” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “国际特赦组织中文 Amnesty International Chinese” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “国际特赦组织中文 Amnesty International Chinese” top 3 ads schedules are: 2 days,10 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “国际特赦组织中文 Amnesty International Chinese”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“国际特赦组织中文 Amnesty International Chinese” should put ads in the best time period, so that ads get the most value in a limited time.

Related “国际特赦组织中文 Amnesty International Chinese” ad case study report

If you want to check the best ad case study of other advertisers related to “国际特赦组织中文 Amnesty International Chinese”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “国际特赦组织中文 Amnesty International Chinese”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.