Award-winning Case Study For 하우스 By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “하우스”, or large enterprises, they have established a Facebook page for advertising and promotion. “하우스” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “하우스” through the method of adspy!

하우스 Facebook ad Introduction by ad spy method

“하우스” introduction:인테리어 아이디어를 얻고싶을 땐!~ 하우스앱 다운받기 : http://bit.ly/houseapp_fb

“하우스” Facebook ads last run:2020-02-11 10:20:57

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “하우스” ads data to help “하우스” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “하우스”. In this report, we analyze in detail the best ad cases of “하우스”.

하우스 Top3 Ads Case Study:

 1st2nd3rd
Advertisers 하우스 하우스 하우스
Ad title 하우스앱 신규회원 5천원 할인 하우스앱
Ad text 이번주 공구아이템! 청소기. 소파. 식탁 공구진행중 #매주매주 최저가 #하우스앱공구 얼리버드 구매시 샤르망 인덕션 내열유리 냄비(2L) 증정 이번주 공구아이템! 청소기. 소파. 식탁 공구진행중 #매주매주 최저가 #하우스앱공구
CTA type LEARN_MORE SHOP_NOW LEARN_MORE
Ad format Carousel Video Carousel
Categories Home Improvement Home Improvement Home Improvement
Duration 5 days 5 days 30 days
Like 20 21 1

하우스 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “하우스” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“하우스” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “하우스” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 하우스앱 신규회원 5천원 할인 하우스앱
Ad text  이번주 공구아이템! 청소기. 소파. 식탁 공구진행중 #매주매주 최저가 #하우스앱공구  얼리버드 구매시 샤르망 인덕션 내열유리 냄비(2L) 증정  이번주 공구아이템! 청소기. 소파. 식탁 공구진행중 #매주매주 최저가 #하우스앱공구
Ad type  other  other  other
Ad word count 47  31  47

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “하우스”, the text type used is other to obtain the best ad performance. “하우스” can use this copy style more. On the other hand, “하우스” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “하우스” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “하우스” are:LEARN_MORE,SHOP_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “하우스” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “하우스” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “하우스” top 3 ads schedules are: 5 days,5 days, and 30 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “하우스”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“하우스” should put ads in the best time period, so that ads get the most value in a limited time.

Related “하우스” ad case study report

If you want to check the best ad case study of other advertisers related to “하우스”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “하우스”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.