Award-winning Case Study For 토스 : 금융이 쉬워진다 By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “토스 : 금융이 쉬워진다”, or large enterprises, they have established a Facebook page for advertising and promotion. “토스 : 금융이 쉬워진다” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “토스 : 금융이 쉬워진다” through the method of adspy!

토스 : 금융이 쉬워진다 Facebook ad Introduction by ad spy method

“토스 : 금융이 쉬워진다” introduction:토스 고객센터는 24시간 열려있습니다. 전화 1599-4905 카카오톡 @toss 이메일 support@toss.im

“토스 : 금융이 쉬워진다” Facebook ads last run:2020-01-19 19:39:01

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “토스 : 금융이 쉬워진다” ads data to help “토스 : 금융이 쉬워진다” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “토스 : 금융이 쉬워진다”. In this report, we analyze in detail the best ad cases of “토스 : 금융이 쉬워진다”.

토스 : 금융이 쉬워진다 Top3 Ads Case Study:

 1st2nd3rd
Advertisers 토스 : 금융이 쉬워진다 토스 : 금융이 쉬워진다 토스 : 금융이 쉬워진다
Ad title Photos from 토스's post 토스 만보기 Photos from 토스's post
Ad text Q.미성년자도 송금할 수 있나요...? (쭈굴) 걷는 만큼 돈이 된다 ‍♂️‍♂️ 신용등급 9등급인데 좋은 건가여??? 10, 11, 12등급도 있는건가여?
CTA type N/A INSTALL_MOBILE_APP N/A
Ad format Carousel Video Carousel
Categories App Page other App Page
Duration 486 days 1 days 466 days
Like 10440 154 810

토스 : 금융이 쉬워진다 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “토스 : 금융이 쉬워진다” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“토스 : 금융이 쉬워진다” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “토스 : 금융이 쉬워진다” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from 토스's post 토스 만보기 Photos from 토스's post
Ad text  Q.미성년자도 송금할 수 있나요...? (쭈굴)  걷는 만큼 돈이 된다 ‍♂️‍♂️  신용등급 9등급인데 좋은 건가여??? 10, 11, 12등급도 있는건가여?
Ad type  other  other  other
Ad word count 26  18  41

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “토스 : 금융이 쉬워진다”, the text type used is other to obtain the best ad performance. “토스 : 금융이 쉬워진다” can use this copy style more. On the other hand, “토스 : 금융이 쉬워진다” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “토스 : 금융이 쉬워진다” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “토스 : 금융이 쉬워진다” are:N/A,INSTALL_MOBILE_APP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “토스 : 금융이 쉬워진다” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “토스 : 금융이 쉬워진다” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “토스 : 금융이 쉬워진다” top 3 ads schedules are: 486 days,1 days, and 466 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “토스 : 금융이 쉬워진다”‘s top 1 ad duration is 486 days. Every advertisement has a life cycle.
“토스 : 금융이 쉬워진다” should put ads in the best time period, so that ads get the most value in a limited time.

Related “토스 : 금융이 쉬워진다” ad case study report

If you want to check the best ad case study of other advertisers related to “토스 : 금융이 쉬워진다”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “토스 : 금융이 쉬워진다”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.