Award-winning Case Study For 넥슨모바일 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “넥슨모바일”, or large enterprises, they have established a Facebook page for advertising and promotion. “넥슨모바일” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “넥슨모바일” through the method of adspy!

넥슨모바일 Facebook ad Introduction by ad spy method

“넥슨모바일” introduction:넥슨 모바일 게임 통합 페이스북 입니다 히트, 도미네이션즈, 삼검호, 포켓메이플스토리, 슈퍼판타지워, 마비노기듀얼, 메달마스터즈, 천룡팔부, 레거시 퀘스트, 용사x용사 등등

“넥슨모바일” Facebook ads last run:2020-01-24 18:29:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “넥슨모바일” ads data to help “넥슨모바일” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “넥슨모바일”. In this report, we analyze in detail the best ad cases of “넥슨모바일”.

넥슨모바일 Top3 Ads Case Study:

Advertisers 넥슨모바일 넥슨모바일 넥슨모바일
Ad title 카운터사이드 그랜드 오픈 카운터사이드 사전등록 진행 중! 카운터사이드 사전등록 진행 중!
Ad text 우리가 사는 세상엔 또다른 모습이 있어 드디어 밝혀지는 차원의 경계를 넘은 '이면세계'로 지금 바로 DIVE! #넥슨신작 #어반판타지RPG #카운터사이드_그랜드오픈 “우리가 사는 세상엔 또 다른 모습이 있어" 하나의 도시, 두 개의 세계 <카운터사이드> 사전등록 진행 중! *사전등록 하러 가기 : “귀환을 환영합니다. 신입사장님! 즐거운 사냥 되시길 바랍니다.” “… 환영 같은 건 됐어. 난 돈을 벌러 온거니까, 계산이나 제대로 하자고” <카운터사이드> 사전등록 진...
Ad format Video Video Image
Categories other other other
Duration 1 days 1 days 12 days
Like 12 148 21

넥슨모바일 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “넥슨모바일” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“넥슨모바일” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “넥슨모바일” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 카운터사이드 그랜드 오픈 카운터사이드 사전등록 진행 중! 카운터사이드 사전등록 진행 중!
Ad text  우리가 사는 세상엔 또다른 모습이 있어 드디어 밝혀지는 차원의 경계를 넘은 '이면세계'로 지금 바로 DIVE! #넥슨신작 #어반판타지RPG #카운터사이드_그랜드오픈  “우리가 사는 세상엔 또 다른 모습이 있어" 하나의 도시, 두 개의 세계 <카운터사이드> 사전등록 진행 중! *사전등록 하러 가기 :  “귀환을 환영합니다. 신입사장님! 즐거운 사냥 되시길 바랍니다.” “… 환영 같은 건 됐어. 난 돈을 벌러 온거니까, 계산이나 제대로 하자고” <카운터사이드> 사전등록 진...
Ad type  other  other  other
Ad word count 93  174  221

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “넥슨모바일”, the text type used is other to obtain the best ad performance. “넥슨모바일” can use this copy style more. On the other hand, “넥슨모바일” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “넥슨모바일” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “넥슨모바일” are:INSTALL_MOBILE_APP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “넥슨모바일” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “넥슨모바일” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “넥슨모바일” top 3 ads schedules are: 1 days,1 days, and 12 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “넥슨모바일”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“넥슨모바일” should put ads in the best time period, so that ads get the most value in a limited time.

Related “넥슨모바일” ad case study report

If you want to check the best ad case study of other advertisers related to “넥슨모바일”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “넥슨모바일”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.