Award-winning Case Study For 美国之音中文网 By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “美国之音中文网”, or large enterprises, they have established a Facebook page for advertising and promotion. “美国之音中文网” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “美国之音中文网” through the method of adspy!

美国之音中文网 Facebook ad Introduction by ad spy method

“美国之音中文网” introduction:美国之音中文官方脸书

“美国之音中文网” Facebook ads last run:2020-02-17 05:24:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “美国之音中文网” ads data to help “美国之音中文网” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “美国之音中文网”. In this report, we analyze in detail the best ad cases of “美国之音中文网”.

美国之音中文网 Top3 Ads Case Study:

 1st2nd3rd
Advertisers 美国之音中文网 美国之音中文网 美国之音中文网
Ad title 美国之音中文网 再度升级 特朗普宣布对中国商品关税再加码 深圳将建成先行示范区 未来取代香港地位?
Ad text 美国之音是您的可靠和准确的有关中国、美国和国际新闻的来源。欢迎浏览美国之音中文网阅读最新的报道,收听收看美国之音电视广播节目或练习您的英语。 VOAChinese.com 【贸易战再升级 特朗普宣布对中国商品关税再加码】美国总统特朗普周五(8/23)宣布提高对中国商品的 #关税,以回应中国早些时候宣布的关税措施。世界最大两个经济体之间的贸易战迅速升级。特朗普在推特... 【深圳将建成先行示范区 未来取代香港地位?】中国国务院星期天(8/18)发布《关于支持深圳建设中国特色社会主义先行示范区的意见》(简称“意见”),目标是到2025年,深圳的经济实力、发展质量跻身...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other other other
Duration 6 days 1 days 1 days
Like 54 1437 814

美国之音中文网 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “美国之音中文网” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“美国之音中文网” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “美国之音中文网” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 美国之音中文网 再度升级 特朗普宣布对中国商品关税再加码 深圳将建成先行示范区 未来取代香港地位?
Ad text  美国之音是您的可靠和准确的有关中国、美国和国际新闻的来源。欢迎浏览美国之音中文网阅读最新的报道,收听收看美国之音电视广播节目或练习您的英语。 VOAChinese.com  【贸易战再升级 特朗普宣布对中国商品关税再加码】美国总统特朗普周五(8/23)宣布提高对中国商品的 #关税,以回应中国早些时候宣布的关税措施。世界最大两个经济体之间的贸易战迅速升级。特朗普在推特...  【深圳将建成先行示范区 未来取代香港地位?】中国国务院星期天(8/18)发布《关于支持深圳建设中国特色社会主义先行示范区的意见》(简称“意见”),目标是到2025年,深圳的经济实力、发展质量跻身...
Ad type  other  other  other
Ad word count 85  210  189

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “美国之音中文网”, the text type used is other to obtain the best ad performance. “美国之音中文网” can use this copy style more. On the other hand, “美国之音中文网” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “美国之音中文网” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “美国之音中文网” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “美国之音中文网” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “美国之音中文网” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “美国之音中文网” top 3 ads schedules are: 6 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “美国之音中文网”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“美国之音中文网” should put ads in the best time period, so that ads get the most value in a limited time.

Related “美国之音中文网” ad case study report

If you want to check the best ad case study of other advertisers related to “美国之音中文网”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “美国之音中文网”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.