Award-winning Case Study For 美味生活 HowLiving By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “美味生活 HowLiving”, or large enterprises, they have established a Facebook page for advertising and promotion. “美味生活 HowLiving” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “美味生活 HowLiving” through the method of adspy!

美味生活 HowLiving Facebook ad Introduction by ad spy method

“美味生活 HowLiving” introduction:美味人妻FB: 美味生活: Youtube: Instagram:howliving 我們熱愛生活、喜愛料理。 相信飲食的力量能夠翻轉世界!

“美味生活 HowLiving” Facebook ads last run:2020-02-17 05:04:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “美味生活 HowLiving” ads data to help “美味生活 HowLiving” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “美味生活 HowLiving”. In this report, we analyze in detail the best ad cases of “美味生活 HowLiving”.

美味生活 HowLiving Top3 Ads Case Study:

Advertisers 美味生活 HowLiving 美味生活 HowLiving 美味生活 HowLiving
Ad title 草莓這樣洗就對了【4步驟這樣洗草莓最乾淨】 【親子料理】紅豆牛奶紫米粥 Purple Rice Porridge│HowLiving美味生活 美味生活 HowLiving
Ad text |草莓這樣洗就對了【4步驟這樣洗草莓最乾淨】| ★影音食譜: ★詳細教學: 很多人都認為草莓農藥多而不敢... |與家人一起吃甜甜~【紅豆紫米牛奶粥】| ★影音食譜: ★詳細教學: 天氣冷颼颼,這時候來杯暖暖的現煮紫... #文末有抽獎 跟美味生活一起來一場【美食的迫降】! ★快來訂閱【Youtube頻道】 過年前沒事不追劇要幹嘛? 最近煮編除了大口吃美食,也好想跟玄彬歐巴...
CTA type N/A N/A N/A
Ad format Video Video Image
Categories other other other
Duration 1 days 1 days 1 days
Like 621 688 753

美味生活 HowLiving Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “美味生活 HowLiving” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“美味生活 HowLiving” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “美味生活 HowLiving” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 草莓這樣洗就對了【4步驟這樣洗草莓最乾淨】 【親子料理】紅豆牛奶紫米粥 Purple Rice Porridge│HowLiving美味生活 美味生活 HowLiving
Ad text  |草莓這樣洗就對了【4步驟這樣洗草莓最乾淨】| ★影音食譜: ★詳細教學: 很多人都認為草莓農藥多而不敢...  |與家人一起吃甜甜~【紅豆紫米牛奶粥】| ★影音食譜: ★詳細教學: 天氣冷颼颼,這時候來杯暖暖的現煮紫...  #文末有抽獎 跟美味生活一起來一場【美食的迫降】! ★快來訂閱【Youtube頻道】 過年前沒事不追劇要幹嘛? 最近煮編除了大口吃美食,也好想跟玄彬歐巴...
Ad type  other  other  other
Ad word count 287  350  311

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “美味生活 HowLiving”, the text type used is other to obtain the best ad performance. “美味生活 HowLiving” can use this copy style more. On the other hand, “美味生活 HowLiving” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “美味生活 HowLiving” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “美味生活 HowLiving” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “美味生活 HowLiving” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “美味生活 HowLiving” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “美味生活 HowLiving” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “美味生活 HowLiving”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“美味生活 HowLiving” should put ads in the best time period, so that ads get the most value in a limited time.

Related “美味生活 HowLiving” ad case study report

If you want to check the best ad case study of other advertisers related to “美味生活 HowLiving”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “美味生活 HowLiving”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.