Award-winning Case Study For 滾續達人 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “滾續達人”, or large enterprises, they have established a Facebook page for advertising and promotion. “滾續達人” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “滾續達人” through the method of adspy!

滾續達人 Facebook ad Introduction by ad spy method

“滾續達人” introduction:

“滾續達人” Facebook ads last run:2020-02-24 15:02:23

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “滾續達人” ads data to help “滾續達人” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “滾續達人”. In this report, we analyze in detail the best ad cases of “滾續達人”.

滾續達人 Top3 Ads Case Study:

Advertisers 滾續達人 滾續達人 滾續達人
Ad title 職場meme (@office_meme_hk) • Instagram photos and videos 職場meme (@office_meme_hk) • Instagram photos and videos 滾續達人
Ad text 【一人一個難忘嘅見工moment】有獎遊戲送你$200日式百貨禮劵 人人都見過工,每個interview你嘅人都唔同,有啲harsh啲,有啲又好好傾,你有冇試過一啲難忘嘅見工體驗呢?而家只要分... 後生仔鍾意刺激冒險是常識吧!不過做投資絕對唔可 以盲舂舂,尤其係自己份強積金,一定要小心看待, 選擇投資組合之前要先認識各種基金嘅特性,同埋佢 哋嘅預期回報同潛在風險嘅關係,一般嚟講,強積金 係... 【#積金滾續小分享:短期價格波動而轉換MPF基金?】 粟米丸:「近期金融市場好chok呀,MPF好唔好『換馬』呢?」 積金丸:「MPF係長線投資,計劃成員無須過份著意短期嘅回報,都唔好單憑個...
Ad format Image Image Image
Categories Education Education Education
Duration 1 days 1 days 1 days
Like 0 0 19

滾續達人 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “滾續達人” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“滾續達人” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “滾續達人” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 職場meme (@office_meme_hk) • Instagram photos and videos 職場meme (@office_meme_hk) • Instagram photos and videos 滾續達人
Ad text  【一人一個難忘嘅見工moment】有獎遊戲送你$200日式百貨禮劵 人人都見過工,每個interview你嘅人都唔同,有啲harsh啲,有啲又好好傾,你有冇試過一啲難忘嘅見工體驗呢?而家只要分...  後生仔鍾意刺激冒險是常識吧!不過做投資絕對唔可 以盲舂舂,尤其係自己份強積金,一定要小心看待, 選擇投資組合之前要先認識各種基金嘅特性,同埋佢 哋嘅預期回報同潛在風險嘅關係,一般嚟講,強積金 係...  【#積金滾續小分享:短期價格波動而轉換MPF基金?】 粟米丸:「近期金融市場好chok呀,MPF好唔好『換馬』呢?」 積金丸:「MPF係長線投資,計劃成員無須過份著意短期嘅回報,都唔好單憑個...
Ad type  other  other  other
Ad word count 366  272  198

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “滾續達人”, the text type used is other to obtain the best ad performance. “滾續達人” can use this copy style more. On the other hand, “滾續達人” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “滾續達人” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “滾續達人” are:VIEW_INSTAGRAM_PROFILE,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “滾續達人” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “滾續達人” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “滾續達人” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “滾續達人”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“滾續達人” should put ads in the best time period, so that ads get the most value in a limited time.

Related “滾續達人” ad case study report

If you want to check the best ad case study of other advertisers related to “滾續達人”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “滾續達人”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.