Award-winning Case Study For 普法園地 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “普法園地”, or large enterprises, they have established a Facebook page for advertising and promotion. “普法園地” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “普法園地” through the method of adspy!

普法園地 Facebook ad Introduction by ad spy method

“普法園地” introduction:由法務局開設的“普法園地”專頁,讓大家更方便地了解各種法律知識和最新普法活動消息!!

“普法園地” Facebook ads last run:2020-02-21 17:52:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “普法園地” ads data to help “普法園地” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “普法園地”. In this report, we analyze in detail the best ad cases of “普法園地”.

普法園地 Top3 Ads Case Study:

Advertisers 普法園地 普法園地 普法園地
Ad title 普法園地 N/A N/A
Ad text 為讓青年學生進一步學習《憲法》、《基本法》以及本澳各種法律知識,同時讓他們一同參與法律推廣活動,向大眾宣掦正確的法律觀念,法務局現正招募青少年義工團隊“普法動力”團員,對象為在本澳就讀中三至中六... N/A N/A
Ad format Image N/A N/A
Categories Public & Government Service other other
Duration 1 days N/A N/A
Like 14 N/A N/A

普法園地 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “普法園地” top 3 ads are: Image,N/A, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“普法園地” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “普法園地” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 普法園地 N/A N/A
Ad text  為讓青年學生進一步學習《憲法》、《基本法》以及本澳各種法律知識,同時讓他們一同參與法律推廣活動,向大眾宣掦正確的法律觀念,法務局現正招募青少年義工團隊“普法動力”團員,對象為在本澳就讀中三至中六...  N/A  N/A
Ad type  other  other  other
Ad word count 248  N/A  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “普法園地”, the text type used is other to obtain the best ad performance. “普法園地” can use this copy style more. On the other hand, “普法園地” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “普法園地” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “普法園地” are:MESSAGE_PAGE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “普法園地” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “普法園地” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “普法園地” top 3 ads schedules are: 1 days,N/A, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “普法園地”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“普法園地” should put ads in the best time period, so that ads get the most value in a limited time.

Related “普法園地” ad case study report

If you want to check the best ad case study of other advertisers related to “普法園地”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “普法園地”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.