Award-winning Case Study For Кагоцел By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Кагоцел”, or large enterprises, they have established a Facebook page for advertising and promotion. “Кагоцел” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Кагоцел” through the method of adspy!

Кагоцел Facebook ad Introduction by ad spy method

“Кагоцел” introduction:Кагоцел - получил награду от «Russian Pharma Awards 2016» как «Самый назначаемый препарат при профилактике и лечении ОРВИ и гриппа»!

“Кагоцел” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Кагоцел” ads data to help “Кагоцел” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Кагоцел”. In this report, we analyze in detail the best ad cases of “Кагоцел”.

Кагоцел Top3 Ads Case Study:

 1st2nd3rd
Advertisers Кагоцел Кагоцел Кагоцел
Ad title КагОцел (@kagocelofficial) • Instagram photos and videos Кагоцел КагОцел (@kagocelofficial) • Instagram photos and videos
Ad text @tashalakoz поделилась, как ей удаётся оставаться в строю при насыщенном и ярком образе жизни: ⠀ ... Вам нравится отдыхать в туристический сезон? Если вы выбираете низкий сезон, то вы определенно в ... Боляки атакуют? Спокойно! Болезнь можно победить, если в дело вступит по-настоящему сильный игрок...
CTA type VIEW_INSTAGRAM_PROFILE N/A VIEW_INSTAGRAM_PROFILE
Ad format Image Video Image
Categories Medical Company Medical Company Medical Company
Duration 1 days 2 days 2 days
Like 0 0 0

Кагоцел Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Кагоцел” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Кагоцел” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Кагоцел” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title КагОцел (@kagocelofficial) • Instagram photos and videos Кагоцел КагОцел (@kagocelofficial) • Instagram photos and videos
Ad text  @tashalakoz поделилась, как ей удаётся оставаться в строю при насыщенном и ярком образе жизни: ⠀ ...  Вам нравится отдыхать в туристический сезон? Если вы выбираете низкий сезон, то вы определенно в ...  Боляки атакуют? Спокойно! Болезнь можно победить, если в дело вступит по-настоящему сильный игрок...
Ad type  other  other  other
Ad word count 806  418  377

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Кагоцел”, the text type used is other to obtain the best ad performance. “Кагоцел” can use this copy style more. On the other hand, “Кагоцел” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Кагоцел” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Кагоцел” are:VIEW_INSTAGRAM_PROFILE,N/A,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “Кагоцел” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Кагоцел” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Кагоцел” top 3 ads schedules are: 1 days,2 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Кагоцел”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Кагоцел” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Кагоцел” ad case study report

If you want to check the best ad case study of other advertisers related to “Кагоцел”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Кагоцел”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.